New research from Mintel reveals that natural may be the new normal in Black hair care as relaxers now account for just 21% of sales and the sector has declined 26% since 2008 and 15% since 2011. In fact, it is the only category not to see growth within black hair care, according to Mintel. “The natural hair trend is driving an increase in sales of styling products such as styling moisturizers, setting lotions, curl creams, pomades, etc., but the increase has caused the relaxer segment to decli...